Reliance Trends Launches its Concept Store in Jaipur
We’re back with yet another store launch event. Well, though it’s nothing like the other events. Reliance Trends unveiled its “concept” store in GT Central Mall, Malviya Nagar, Jaipur last Friday. Like the ever-festive vibes of the pink city, the launch event was no less than an extravaganza itself. Here’s how vibrant the store looks.
Chief Executive Officer of Reliance Trends, Mr. Akhilesh Prasad was present at the launch and proudly quoted about the store being in tandem with the pace of technological advancements. He also mentioned about how the same played a crucial role in enhancing the in-store customer experience which is the organization’s top priority.
The store is infused with international flavour topped with the feel of Indian-ness. The entire ground-floor in the store is dedicated to women’s wear & women’s accessories. The collection boasts of casual to formal wear, daily wear to sports wear. Name it and you have it in the store! The first floor is flooded with fashionable men’s wear & kids wear along with women’s ethnic & fusion collection.
In accordance with their initiatives about innovation, the store has left no stone unturned in making technology the intrinsic part of a consumer’s shopping experience. 4G wifi experience, video walls at the store entrance, and selfie points in the trial room area are all testimony to a thoughtful and enriching shopping initiative.
None other than the Bollywood’s one of the most loved Ileana D’Cruz inaugurated the store along with Mr. Prasad. Can you beat this girl’s energy?!! 😮 I absolutely (and still) am in awe of this power-packed performance of hers.
Ileana aptly dressed for the event and topped the outfit with a contemporary feel. Here’s her entire outfit look (at the press conference). She looks super chic as well as comfortable in the outfit. Well now you know where to go for your next shopping session! 😛
Well, this is not it! Post the press conference, the collection was launched on the runway in form of a grand fashion show with a live concert by Neeti Mohan and Meiyang Chang. Ilena graced the ramp being showstopper for the show. Told you, it’s nothing like the others 😉
Here are few snapshots from the show.
The collection is rich with wonderful color ranges and styles. Be it monochromes, vibrant hues or the pastels – they have got it all. So if you’re in Jaipur this weekend, make sure to indulge yourself this Sunday in the delectable shopping spree at Reliance Trends . Well, Sunday starts with an “S”; need more hint for “S”hopping ?! 😉
Lots of Love,